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~person:"Ajami, Riad A."
~subject:"Customer satisfaction"
~subject:"Kundenzufriedenheit"
~subject:"Markenführung"
~type_genre:"Fallstudie"
~type_genre:"Übersichtsarbeit"
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Customer satisfaction
Kundenzufriedenheit
Markenführung
Beziehungsmarketing
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Customer value
1
Kundenmanagement
1
Kundenwert
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Product quality
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Produktqualität
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Ajami, Riad A.
Homburg, Christian
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ECONIS (ZBW)
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Customer
relationship
management
: a global perspective
Raab, Gerhard
;
Ajami, Riad A.
;
Gargeya, Vidyaranya B.
; …
-
2008
Persistent link: https://www.econbiz.de/10003582985
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