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~person:"Akgün, Ali E."
~person:"Ernst, Holger"
~person:"Song, Michael"
~person:"Sosa, Manuel"
~subject:"New product development"
~type_genre:"Aufsatz im Buch"
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The PDMA handbook of new product development
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ECONIS (ZBW)
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Success factors of new product development for emerging markets
Dubiel, Anna
;
Ernst, Holger
- In:
The PDMA handbook of new product development
,
(pp. 100-114)
.
2013
Persistent link: https://www.econbiz.de/10009708717
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