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~person:"Akkiraju, Rama"
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Akkiraju, Rama
Hess, Thomas
30
Anding, Markus
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Journal of management information systems : JMIS
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Generating business intelligence through social media analytics : measuring brand personality with consumer-, employee-, and firm-generated content
Hu, Yuheng
;
Xu, Anbang
;
Hong, Yili
;
Gal, David
;
Sinha, Vibha
- In:
Journal of management information systems : JMIS
36
(
2019
)
3
,
pp. 893-930
Persistent link: https://www.econbiz.de/10012198625
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