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~person:"Alan, Sule"
~person:"Lingenfelder, Michael"
~person:"Link, Jörg"
~person:"Sajad Rezaei"
~subject:"Marketing management"
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Essential of apps marketing implementation and e-commerce strategies : apps users' decision-making process
Sajad Rezaei
;
Chew, Hong Wee
;
Naser Valaei
- In:
Apps management and e-commerce transactions in real-time
,
(pp. 141-158)
.
2017
Persistent link: https://www.econbiz.de/10011690465
Saved in:
2
Situation approach as success factor of mobile marketing
Link, Jörg
;
Seidl, Franziska
- In:
Handbook of research on mobile marketing management
,
(pp. 115-128)
.
2010
Persistent link: https://www.econbiz.de/10003919348
Saved in:
3
Wettbewerbsvorteile durch Online Marketing : die strategischen Perspektiven elektronischer Märkte
Link, Jörg
(
ed.
);
Tiedtke, Daniela
(
contributor
)
-
2000
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001455605
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