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~person:"Alegria, Margarita"
~person:"Becerra, Enrique P."
~person:"Hellerstein, Judith K."
~subject:"1990-2000"
~subject:"USA"
~type:"article"
~type_genre:"Aufsatz im Buch"
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Alegria, Margarita
Becerra, Enrique P.
Hellerstein, Judith K.
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Handbook of research on ethnic and intra-cultural marketing
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Segmenting the Hispanic market : practical implications for researchers and practitioners
Becerra, Enrique P.
- In:
Handbook of research on ethnic and intra-cultural marketing
,
(pp. 146-159)
.
2022
Persistent link: https://www.econbiz.de/10013502446
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