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~person:"Alhidari, Abdullah Mohammed"
~person:"Avram, Bogdan"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
~type_genre:"Collection of articles of several authors"
~type_genre:"Handbook"
~type_genre:"Sammelwerk"
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Consumer behaviour
3
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3
Air transport
2
Airline
2
Fluggesellschaft
2
Luftverkehr
2
Beziehungsmarketing
1
Bundling strategy
1
Cluster analysis
1
Clusteranalyse
1
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1
Customer retention
1
Kaufentscheidung
1
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1
Leistungsbündel
1
Market segmentation
1
Marktsegmentierung
1
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1
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Relationship marketing
1
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1
Revenue-Management
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Soft drink
1
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1
Target group
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airline ancillaries
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airline commercial strategy
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airline competition
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airline revenue streams
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airline sales
1
airlines customer segmentation
1
ancillary revenue
1
awareness
1
behavioral segmentation
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branded fares
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Alhidari, Abdullah Mohammed
Avram, Bogdan
Barnard, Brian
5
Kerr, Gayle
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Vinerean, Simona
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Chan, Syafruddin
3
Golikova, Viktorija V.
3
Santoso, Singgih
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Barrio-García, Salvador del
2
Benabdelouahed, Redouane
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2
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2
Hsu, Pi-fang
2
Jakovlev, A. A.
2
Jones, David L.
2
Kaynak, Erdener
2
King, Brian
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Kraus, Sascha
2
Lee, Amy H. I.
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Liu, Shan
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Pelsmacker, Patrick de
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Abdul Ghani, Kamarulzaman
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Expert journal of marketing
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ECONIS (ZBW)
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1
Airlines customer segmentation in the hyper-competition era
Avram, Bogdan
- In:
Expert journal of marketing
7
(
2019
)
2
,
pp. 137-143
Persistent link: https://www.econbiz.de/10012217317
Saved in:
2
Health awareness and price sensitivity as predictors
of
consumers' purchase attitude towards soft drinks
Hamid Saleh, Mahmoud Abdel
;
Alhidari, Abdullah Mohammed
; …
- In:
Expert journal of marketing
6
(
2018
)
1
,
pp. 22-32
Persistent link: https://www.econbiz.de/10012199513
Saved in:
3
Keep them in : how to drive dental consumers' loyalty in the modern era?
Alhidari, Abdullah Mohammed
;
Alkadhi, Omar H.
- In:
Expert journal of marketing
6
(
2018
)
2
,
pp. 106-114
Persistent link: https://www.econbiz.de/10012217237
Saved in:
4
Ancillaries in the aviation industry : importance, trends, going digital
Avram, Bogdan
- In:
Expert journal of marketing
5
(
2017
)
2
,
pp. 53-65
2015), while the ancillary revenues on a global scale reached a 10% share
of
overall airline revenue, according to …
Persistent link: https://www.econbiz.de/10011764072
Saved in:
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