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~person:"Amberg, Michael"
~person:"Li, Shibo"
~subject:"Feldforschung"
~subject:"Geschäftsmodell"
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From free to paid : monetizing a non-advertising-based app
Cao, Jingcun
;
Chintagunta, Pradeep K.
;
Li, Shibo
- In:
Journal of marketing research
60
(
2023
)
4
,
pp. 707-727
Persistent link: https://www.econbiz.de/10014322180
Saved in:
2
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
Amberg, Michael
(
ed.
);
Harrie, Gerd
(
contributor
); …
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009127403
Saved in:
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