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~person:"Anand, Adarsh"
~subject:"Brand management"
~subject:"Konsumentenverhalten"
~subject:"Theory"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
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Search: subject:"Technologien"
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Brand management
Konsumentenverhalten
Theory
Innovation diffusion
9
Innovationsdiffusion
9
Theorie
8
Consumer behaviour
3
Brand
2
Innovation
2
Markenartikel
2
New product development
2
Produktentwicklung
2
innovation diffusion process
2
Absatz
1
Adoption
1
Analysis
1
Awareness
1
Choice-based probability
1
Competition
1
Competitive brand
1
Conjoint analysis
1
Conjoint-Analyse
1
Customer behavior
1
Decision
1
Diffusion
1
Diffusion modelling
1
Distance-based approach
1
Entscheidung
1
Forecast models
1
Forecasting model
1
Garantie
1
Genetic algorithm
1
Gewinn
1
IDMs
1
Innovation diffusion modelling
1
Itô’s integral
1
Managerial decision making
1
Markenführung
1
Market research
1
Market segmentation
1
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Article
9
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Aufsatz in Zeitschrift
Book section
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8
Aufsatz im Buch
1
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English
9
Author
All
Anand, Adarsh
Antonelli, Cristiano
18
Stoneman, Paul
12
Ompal Singh
11
Audretsch, David B.
10
Nijkamp, Peter
10
Dwivedi, Yogesh Kumar
9
Bresnahan, Timothy F.
8
Feldman, Maryann P.
8
Guseo, Renato
8
Kapur, P. K.
8
Williams, Michael D.
8
Englmann, Frank C.
7
Heidenreich, Sven
7
Aggrawal, Deepti
6
Aghion, Philippe
6
Autant-Bernard, Corinne
6
Eaton, Jonathan
6
Foray, Dominique
6
Jonard, Nicolas
6
Kapoor, Kawaljeet Kaur
6
Muller, Eitan
6
Requate, Tilman
6
Zimmermann, Jean-Benoît
6
Bretschger, Lucas
5
Cantner, Uwe
5
Chanda, Udayan
5
Chen, Huayi
5
Dosi, Giovanni
5
Guidolin, Mariangela
5
Jaffe, Adam B.
5
Kortum, Samuel
5
Zilberman, David
5
Bijmolt, Tammo H. A.
4
Camagni, Roberto
4
Chao, Chih-Wei
4
Chenkin, Gennadij M.
4
Deroïan, Frédéric
4
Goyal, Sanjeev
4
Helm, Roland
4
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Published in...
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International journal of technology marketing : IJTMkt
2
The journal of high technology management research
2
Handbook of research on promoting business process improvement through inventory control techniques
1
Journal of advances in management research : JAMR
1
Journal of marketing analytics : JMA
1
Operations management research : OMR ; advancing practice through theory
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
9
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1
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9
of
9
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articles prioritized
date (newest first)
date (oldest first)
1
Modelling product lines diffusion : a framework incorporating competitive brands for sustainable innovations
Aggrawal, Deepti
;
Anand, Adarsh
;
Bansal, Gunjan
; …
- In:
Operations management research : OMR ; advancing …
15
(
2022
)
3/4
,
pp. 760-772
Persistent link: https://www.econbiz.de/10013462474
Saved in:
2
Studying dynamic market size-based adoption modeling & product diffusion under stochastic environment
Singhal, Shakshi
;
Anand, Adarsh
;
Ompal Singh
- In:
Technological forecasting & social change : an …
161
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012523399
Saved in:
3
Revisiting dynamic potential adopter diffusion models under the influence of irregular fluctuations in adoption rate
Anand, Adarsh
;
Singhal, Shakshi
;
Ompal Singh
- In:
Handbook of research on promoting business process …
,
(pp. 499-519)
.
2018
Persistent link: https://www.econbiz.de/10011810341
Saved in:
4
Choice based diffusion model for predicting sales of mobile phones using conjoint analysis
Anand, Adarsh
;
Bansal, Gunjan
;
Aggrawal, Deepti
- In:
The journal of high technology management research
29
(
2018
)
2
,
pp. 216-226
Persistent link: https://www.econbiz.de/10011955182
Saved in:
5
Studying product diffusion based on market coverage
Anand, Adarsh
;
Agarwal, Mohini
;
Bansal, Gunjan
; …
- In:
Journal of marketing analytics : JMA
4
(
2016
)
4
,
pp. 135-146
Persistent link: https://www.econbiz.de/10011662882
Saved in:
6
Unified approach for modeling innovation adoption and optimal model selection for the diffusion process
Anand, Adarsh
;
Agarwal, Mohini
;
Aggrawal, Deepti
;
Ompal …
- In:
Journal of advances in management research : JAMR
13
(
2016
)
2
,
pp. 154-178
Persistent link: https://www.econbiz.de/10011598235
Saved in:
7
Profit maximization by virtue of price & warranty length optimization
Aggrawal, Deepti
;
Anand, Adarsh
;
Ompal Singh
;
Singh, …
- In:
The journal of high technology management research
25
(
2014
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10010399500
Saved in:
8
An interactive approach to determine optimal launch time of successive generational product
Anand, Adarsh
;
Ompal Singh
;
Aggrawal, Deepti
;
Singh, …
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
4
,
pp. 392-407
Persistent link: https://www.econbiz.de/10010490445
Saved in:
9
Consumer behaviour-based innovation diffusion modelling using stochastic differential equation incorporating change in adoption rate
Ompal Singh
;
Anand, Adarsh
;
Kapur, P. K.
;
Aggrawal, Deepti
- In:
International journal of technology marketing : IJTMkt
7
(
2012
)
4
,
pp. 346-360
Persistent link: https://www.econbiz.de/10009670833
Saved in:
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