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~person:"Anbil, Sriya"
~person:"Ang, Tyson"
~person:"Schwaiger, Manfred"
~subject:"Beziehungsmarketing"
~subject:"United States"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Unternehmensimage"
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Beziehungsmarketing
United States
Corporate reputation
20
Firmenimage
20
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4
Germany
4
Immaterielle Güter
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4
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Aufsatz in Zeitschrift
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Anbil, Sriya
Ang, Tyson
Schwaiger, Manfred
Han, Heesup
5
Pollock, Timothy G.
4
Rodríguez del Bosque, Ignacio A.
4
Swoboda, Bernhard
4
Cham Tat Huei
3
Durand, Rodolphe
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2
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Die Betriebswirtschaft : DBW
1
Journal of business and economic perspectives
1
Journal of financial economics
1
Journal of marketing theory and practice
1
Marketing : ZFP ; journal of research and management
1
Zeitschrift für Energiewirtschaft : ZfE
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ECONIS (ZBW)
6
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1
Drivers of corporate reputation and its differential impact on customer loyalty
Schwaiger, Manfred
;
Witmaier, Alexander
;
Morath, Tobias
; …
- In:
Marketing : ZFP ; journal of research and management
43
(
2021
)
4
,
pp. 3-27
Persistent link: https://www.econbiz.de/10013168102
Saved in:
2
Managing stigma during a financial crisis
Anbil, Sriya
- In:
Journal of financial economics
130
(
2018
)
1
,
pp. 166-181
Persistent link: https://www.econbiz.de/10012051291
Saved in:
3
The collateral damage of C2C communications on social networking sites : the moderating role of firm responsiveness and perceived fairness
Adjei, Mavis T.
;
Nowlin, Edward L.
;
Ang, Tyson
- In:
Journal of marketing theory and practice
24
(
2016
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10011489607
Saved in:
4
Website satisfaction, trust, and loyalty : the moderating role of reputation
Angriawan, Arifin
;
Feldman, Lori
;
Phongkusolchit, Kiattisak
- In:
Journal of business and economic perspectives
37
(
2011
)
2
,
pp. 61-68
Persistent link: https://www.econbiz.de/10009571361
Saved in:
5
Segmentspezifischer Aufbau von Unternehmensreputation durch Übernahme gesellschaftlicher Verantwortung
Eberl, Markus
;
Schwaiger, Manfred
- In:
Die Betriebswirtschaft : DBW
66
(
2006
)
4
,
pp. 418-440
Persistent link: https://www.econbiz.de/10003352448
Saved in:
6
Unternehmensreputation: Treiber der Kundenbindung auch bei mittelständischen EVUs : Ergebnisse einer innovativen Studie der WVV
Schwaiger, Manfred
;
Zinnbauer, Markus
- In:
Zeitschrift für Energiewirtschaft : ZfE
27
(
2003
)
4
,
pp. 275-280
Persistent link: https://www.econbiz.de/10001857749
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