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~person:"Anisimova, Tatiana"
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Brand management
2
Consumer behaviour
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Consumer satisfaction
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Customer satisfaction
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Kundenzufriedenheit
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Markenführung
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Australia
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Australien
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Anisimova, Tatiana
Garín-Muñoz, Teresa
10
Gijón, Covadonga
9
López, Rafael
7
Pérez Amaral, Teodosio
6
Pérez-Amaral, Teodosio
5
Mishra, Sita
4
Núñez-Pomar, Juan
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Prado-Gascó, Vicente
4
Malhotra, Gunjan
3
Rajagopal
3
Roschk, Holger
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Satapathy, Suchismita
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Abrudan, Ioana-Nicoleta
2
Araújo, Joana
2
Babut, Raluca
2
Beatson, Amanda T.
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Bell, Chip R.
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Blešic, Ivana
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Calabuig Moreno, Ferran
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Clifton, Judith
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Crespo Hervás, Josep
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Dabija, Dan Cristian
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Dabija, Dan-Cristian
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Dakare, Olamitunji
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Dragin, Aleksandra
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Duarte Santos, José
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Fernández-Gutiérrez, Marcos
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Garín Muñoz, Teresa
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Gijón Tascón, Covadonga
2
Hill, Nigel
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Juju, Undang
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Kabare, Ndung'u
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Kaiser, Susanne
2
Kim, Hyun-Jung
2
Listihana, Wita Dwika
2
Loureiro, Sandra Maria Correia
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Lubis, Nurhayani
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López-Zorzano, Rafael
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Asia Pacific journal of marketing and logistics
2
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ECONIS (ZBW)
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1
The effects of corporate brand symbolism on
consumer
satisfaction
and loyalty : evidence from Australia
Anisimova, Tatiana
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 481-498
Persistent link: https://www.econbiz.de/10011583382
Saved in:
2
Evaluating the impact of corporate brand on
consumer
satisfaction
Anisimova, Tatiana
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
4
,
pp. 561-589
Persistent link: https://www.econbiz.de/10010127936
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