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~person:"Appelblad, Håkan"
~person:"Askegaard, Søren"
~person:"Braun, Erik"
~type_genre:"Aufsatz im Buch"
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Appelblad, Håkan
Askegaard, Søren
Braun, Erik
Campelo, Adriana
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Handbook on place branding and marketing
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Permanent study group: public and nonprofit marketing : proceedings ; 33. annual conference of the European Group for Public Administration, Bucharest, Romania, September 2011
1
Urban events, place branding and promotion : place event marketing
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ECONIS (ZBW)
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Cultural promotion of place as "northern" space : the case of Umeå2014 - European Capital of Culture event
Appelblad, Håkan
- In:
Urban events, place branding and promotion : place …
,
(pp. 25-46)
.
2020
Persistent link: https://www.econbiz.de/10012161175
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2
Programmic authenticity : culinary place branding in Greenland
Askegaard, Søren
;
Kjeldgaard, Dannie
;
Arnould, Eric J.
- In:
Handbook on place branding and marketing
,
(pp. 108-123)
.
2017
Persistent link: https://www.econbiz.de/10011685159
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3
Bottlenecks in place marketing and their effects on attracting target groups
Eshuis, Jasper
;
Braun, Erik
;
Klijn, Erik-Hans
- In:
Permanent study group: public and nonprofit marketing : …
,
(pp. 28-43)
.
2012
Persistent link: https://www.econbiz.de/10009705302
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