//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Applegate, Edd"
~subject:"Advertising"
~subject:"Marketing theory"
~type_genre:"Case study"
~type_genre:"Collection of articles of several authors"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Marketing theory
Marketing
1
Werbung
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Case study
Collection of articles of several authors
Fallstudie
1
Lehrbuch
1
Textbook
1
Language
All
English
1
Author
All
Applegate, Edd
Pilarczyk, Bogna
4
Sheth, Jagdish N.
4
Deseniss, Alexander
3
Kilian, Thomas
3
Walsh, Gianfranco
3
Betts-Outland, Harriette
2
Buzzell, Robert Dow
2
Freiling, Jörg
2
Keller, Kevin Lane
2
Kollmann, Tobias
2
Kotler, Philip
2
Mazurek-Łopacińska, Krystyna
2
Opresnik, Marc Oliver
2
Pepels, Werner
2
Robson, Julie
2
Semerkova, L. N.
2
Sibirskaja, E. V.
2
Wa´skowski, Zygmunt
2
Zaltman, Gerald
2
Ali, Abdul
1
Allenby, Greg
1
Allenby, Greg M.
1
Alston, Julian Mark
1
Ang, Lawrence
1
Arnold, Todd J.
1
Ashraf, Samreen
1
Banasiak, Andrzej
1
Bauer, András
1
Belk, Russell W.
1
Belliger, Andréa
1
Belz, Frank
1
Benkenstein, Martin
1
Benton, Raymond
1
Berger, Klaus
1
Berghoff, Hartmut
1
Berács, József
1
Bijmolt, Tammo H. A.
1
Boenigk, Michael
1
Brady, Michael K.
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cases in advertising and marketing management : real situations for tomorrow's managers
Applegate, Edd
;
Johnsen, Art
-
2007
Persistent link: https://www.econbiz.de/10003316462
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->