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~person:"Astakhova, Marina"
~subject:"Firm performance"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Reprint"
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Examining a psychological sense of brand community in elderly consumers
Swimberghe, Krist
;
Darrat, Mahmoud A.
;
Beal, Brent D.
; …
- In:
Journal of business research : JBR
82
(
2018
),
pp. 171-178
Persistent link: https://www.econbiz.de/10011771835
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