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~person:"Avram, Bogdan"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
~type_genre:"Collection of articles of several authors"
~type_genre:"Handbook"
~type_genre:"Sammelwerk"
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airline ancillaries
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airline commercial strategy
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airline competition
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airline revenue streams
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airline sales
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airlines customer segmentation
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ancillary revenue
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behavioral segmentation
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Avram, Bogdan
Barnard, Brian
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Expert journal of marketing
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ECONIS (ZBW)
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Airlines customer segmentation in the hyper-competition era
Avram, Bogdan
- In:
Expert journal of marketing
7
(
2019
)
2
,
pp. 137-143
Persistent link: https://www.econbiz.de/10012217317
Saved in:
2
Ancillaries in the aviation industry : importance, trends, going digital
Avram, Bogdan
- In:
Expert journal of marketing
5
(
2017
)
2
,
pp. 53-65
2015), while the ancillary revenues on a global scale reached a 10% share
of
overall airline revenue, according to …
Persistent link: https://www.econbiz.de/10011764072
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