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~person:"Baaken, Thomas"
~subject:"Beziehungsmarketing"
~subject:"Consumers"
~subject:"Customer satisfaction"
~type_genre:"Collection of articles of several authors"
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Innovation management
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Baaken, Thomas
Homburg, Christian
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Marketing für Innovationen : wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen
Baaken, Thomas
(
ed.
);
Höft, Uwe
(
ed.
);
Kesting, Tobias
(
ed.
)
-
2010
Persistent link: https://www.econbiz.de/10014010272
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