//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Back, Ki-Joon"
~person:"Bouzdine-Chameeva, Tatiana"
~person:"Leckie, Civilai"
~subject:"Branding"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Customer brand engagement"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Branding
Beziehungsmarketing
4
Brand
4
Brand management
4
Consumer behaviour
4
Customer brand engagement
4
Konsumentenverhalten
4
Markenartikel
4
Markenführung
4
Relationship marketing
4
Brand loyalty
3
Customer satisfaction
3
Kundenzufriedenheit
3
Markentreue
3
Brand image
2
Branded marketing events
2
Customer experience
2
Customer integration
2
Experiential marketing
2
Internet marketing
2
Kundenintegration
2
Markenimage
2
Online-Marketing
2
Wine events
2
Affective engagement
1
Australia
1
Australien
1
Behavioral engagement
1
Brand evangelism
1
Brand experience
1
Brand satisfaction
1
Brand trust
1
Co-production
1
Cognitive engagement
1
Customer behavior
1
Customer brand engagement behavior
1
Customer innovativeness
1
Digital platform
1
Digital platforms
1
Digitale Plattform
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Back, Ki-Joon
Bouzdine-Chameeva, Tatiana
Leckie, Civilai
Casidy, Riza
1
Johnson, Lester W.
1
Nyadzayo, Munyaradzi
1
Published in...
All
European journal of marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customer
brand
engagement
and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->