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~person:"Backhaus, Klaus"
~subject:"Inter-firm cooperation"
~subject:"Kfz-Industrie"
~subject:"Theorie"
~type_genre:"Government document"
~type_genre:"Lehrbuch"
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Inter-firm cooperation
Kfz-Industrie
Theorie
B-to-B-Marketing
4
Business-to-business marketing
4
Industrial goods
4
Industriegüter
4
Investitionsgütermarketing
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Lieferantenmanagement
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Supplier relationship management
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Theory
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Backhaus, Klaus
Werner, Hartmut
11
Kleinaltenkamp, Michael
7
Koppelmann, Udo
4
Plinke, Wulff
4
Allain, Marie-Laure
3
Appelfeller, Wieland
3
Buchholz, Wolfgang
3
Fischer, Michael
3
Hofbauer, Günter
3
Mashhour, Tarek
3
Donaldson, Bill
2
O'Toole, Tom
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Voeth, Markus
2
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Iliev, Nikolai
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1
Kuhlmann, Eberhard
1
Marshall, Greg W.
1
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1
Russell-Bennett, Rebekah
1
Schaper, Thorsten
1
Schneider, Dieter J.
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Schneider, Dieter J. G.
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
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ECONIS (ZBW)
4
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Industriegütermarketing
Backhaus, Klaus
;
Voeth, Markus
-
2010
-
9., überarb. Aufl.
Persistent link: https://www.econbiz.de/10003874904
Saved in:
2
Industriegütermarketing
Backhaus, Klaus
;
Voeth, Markus
-
2007
-
8., vollst. neu bearb. Aufl.
Persistent link: https://www.econbiz.de/10003329921
Saved in:
3
Industriegütermarketing
Backhaus, Klaus
-
2003
-
7., erw. und überarb. Aufl.
Persistent link: https://www.econbiz.de/10001696569
Saved in:
4
Industriegütermarketing
Backhaus, Klaus
-
1999
-
6., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001419642
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