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~person:"Bagge, Danny"
~person:"Burt, Steven"
~person:"Schröder, Hendrik"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Einzelhandelsmarketing"
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Bagge, Danny
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Journal of retailing and consumer services
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The European retail digest : the authoritative guide to trends and developments in retailing across Europe
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ECONIS (ZBW)
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Standardized marketing strategies in retailing? : IKEA’s marketing strategies in Sweden, the UK and China
Burt, Steven
;
Johansson, Ulf
;
Thelander, Åsa
- In:
Journal of retailing and consumer services
18
(
2011
)
3
,
pp. 183-193
Persistent link: https://www.econbiz.de/10009158891
Saved in:
2
Linking multi-channel customer behavior with shopping motives : an empirical investigation of a German retailer
Schröder, Hendrik
;
Zaharia, Silvia
- In:
Journal of retailing and consumer services
15
(
2008
)
6
,
pp. 452-468
Persistent link: https://www.econbiz.de/10003750760
Saved in:
3
Multi-channel retailing: the route to customer focus
Bagge, Danny
- In:
The European retail digest : the authoritative guide to …
53
(
2007/08
),
pp. 57-70
Persistent link: https://www.econbiz.de/10003475606
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