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~person:"Bagozzi, Richard P."
~person:"Bode, Matthias"
~subject:"Futures studies"
~subject:"Konsumentenverhalten"
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Futures studies
Konsumentenverhalten
Marketing theory
15
Marketingtheorie
15
Theorie
7
Theory
7
Consumer behaviour
4
History of economic thought
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Ökonomische Ideengeschichte
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Bagozzi, Richard P.
Bode, Matthias
Tadajewski, Mark
15
Maclaran, Pauline
8
Foxall, Gordon R.
5
Aaker, Jennifer
4
Belk, Russell W.
4
Cova, Bernard
4
Dobscha, Susan
4
Fournier, Susan
4
Kravets, Olga
4
Parsons, Elizabeth
4
Arnould, Eric J.
3
Bajde, Domen
3
Brasel, S. Adam
3
Chatzidakis, Andreas
3
Dalli, Daniele
3
Fitchett, James A.
3
Gierl, Heribert
3
Hill, Ronald Paul
3
Ozanne, Julie L.
3
Patsiaouras, Georgios
3
Schwarzkopf, Stefan
3
Verhoef, Peter C.
3
Agarwal, James
2
Albers, Sönke
2
Albinsson, Pia A.
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Andreini, Daniela
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Bearden, William O.
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Bettany, Shona
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Bradshaw, Alan
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Canniford, Robin
2
Chelekis, Jessica
2
Cluley, Robert
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Dannewald, Till
2
Denegri-Knott, Janice
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Dholakia, Nikhilesh
2
Dholakia, Utpal M.
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Fader, Peter
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Figueiredo, Bernardo
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Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
1
Marketing theory
1
Review of marketing research
1
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ECONIS (ZBW)
5
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"The wild and wacky worlds of consumer oddballs" : analyzing the manifestary context of conusmer culture theory
Bode, Matthias
;
Ostergaard, Per
- In:
Marketing theory
13
(
2013
)
2
,
pp. 175-192
Persistent link: https://www.econbiz.de/10009762730
Saved in:
2
Reflections on a scholarly career : from inside out and back again
Bagozzi, Richard P.
-
2011
Persistent link: https://www.econbiz.de/10009270400
Saved in:
3
Entwicklungstrends in der Marketingwissenschaft: quo vadis?
Hansen, Ursula
;
Bode, Matthias
- In:
Deutschsprachige Marketingforschung : Bestandsaufnahme …
,
(pp. 309-326)
.
2000
Persistent link: https://www.econbiz.de/10001518974
Saved in:
4
Marketing & Konsum : Theorie und Praxis von der Industrialisierung bis ins 21. Jahrhundert
Hansen, Ursula
;
Bode, Matthias
-
1999
Persistent link: https://www.econbiz.de/10000677514
Saved in:
5
Philosophical and radical thought in marketing
Firat, A. Fuat
;
Dholakia, Nikhilesh
;
Bagozzi, Richard P.
-
1987
Persistent link: https://www.econbiz.de/10000734976
Saved in:
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