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~person:"Baloglu, Seyhmus"
~subject:"Hotellerie"
~subject:"Kundenzufriedenheit"
~subject:"Retail trade"
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Hotellerie
Kundenzufriedenheit
Retail trade
Beziehungsmarketing
3
Consumer behaviour
3
Konsumentenverhalten
3
Kundenbindungsprogramm
3
Loyalty program
3
Relationship marketing
3
Customer satisfaction
2
Experiment
2
Gerechtigkeit
2
Justice
2
Perception
2
Wahrnehmung
2
loyalty
2
Brand attachment
1
Brand image
1
Brand management
1
Casino
1
Confidence
1
Customer retention
1
Gambling
1
Game theory
1
Glücksspiel
1
Kundenbindung
1
Loyalty
1
Loyalty intention
1
Markenführung
1
Markenimage
1
Perception of fairness
1
Rawls's theory of justice
1
Rawls-Gerechtigkeitstheorie
1
Reward program
1
Spieltheorie
1
Switching behaviour
1
Theory of Justice
1
Vertrauen
1
Wechselverhalten
1
commitment
1
fairness
1
frequency program
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Baloglu, Seyhmus
Tanford, Sarah
9
Bijmolt, Tammo H. A.
5
Mattila, Anna S.
5
Bhardwaj, Renu
4
Raab, Carola
4
Soni, Pavleen
4
Berezan, Orie
3
Bombaij, Nick J. F.
3
Breugelmans, Els
3
Hwang, Yoo Hee
3
Köhler, Sven
3
Li, Zonghuo
3
Pennings, Joost M. E.
3
Sheehan, Daniel
3
Söderlund, Magnus
3
Wansink, Brian
3
Wierich, Ralf
3
Wong, IpKin Anthony
3
Ahmed, Zafar U.
2
Banik, Shanta
2
Bendle, Neil T.
2
Blacha, Kirsten
2
Bojei, Jamil
2
Chintagunta, Pradeep K.
2
Colliander, Jonas
2
Dekimpe, Marnik G.
2
Elliott, Caroline
2
Fearne, Andrew P.
2
Foschi, Matteo
2
Gupta, Seema
2
Hagberg, Johan
2
Helm, Roland
2
Hoffmann, Nicolas
2
Hu, Clark
2
Huber, Frank
2
Hwang, Eunmin
2
Im, Holly Hyunjung
2
Ittersum, Koert van
2
Jin, Hyun Seung
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International journal of hospitality management
1
Journal of hospitality marketing & management
1
Source
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ECONIS (ZBW)
2
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Building loyalty through reward programs : the influence of perceptions of fairness and brand attachment
Hwang, Eunmin
;
Baloglu, Seyhmus
;
Tanford, Sarah
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 19-28
Persistent link: https://www.econbiz.de/10011981828
Saved in:
2
Evaluation of reward programs based on member preferences and perceptions of fairness
Tanford, Sarah
;
Hwang, Eunmin
;
Baloglu, Seyhmus
- In:
Journal of hospitality marketing & management
27
(
2018
)
1
,
pp. 106-126
Persistent link: https://www.econbiz.de/10011848326
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