//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Barber, Nelson"
~subject:"Marketing management"
~subject:"Wine policy"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Weinbau"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Wine policy
Weinbau
4
Wine industry
4
Brand image
2
Consumer behaviour
2
Environmental consciousness
2
Konsumentenverhalten
2
Lebensstil
2
Lifestyle
2
Markenimage
2
USA
2
Umweltbewusstsein
2
United States
2
Wein
2
Wine
2
Brand management
1
Consumer attitudes
1
Ecotourism
1
Gender
1
Geschlecht
1
Holiday behaviour
1
Markenführung
1
Market segmentation
1
Marketingmanagement
1
Marktsegmentierung
1
Region
1
Target group
1
Urlaubsverhalten
1
Verbrauchereinstellung
1
Zielgruppe
1
Ökotourismus
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Barber, Nelson
Dressler, Marc
4
Spielmann, Nathalie
4
Alonso Ugaglia, Adeline
3
Cardebat, Jean-Marie
3
Crescimanno, Maria
3
Galati, Antonino
3
Goodman, Steve
3
Tinervia, Salvatore
3
Vrontis, Demetris
3
Babin, Barry J.
2
Begalli, Diego
2
Bhadury, Joyendu
2
Corsi, Alessandro
2
Corsinovi, Paola
2
Cuomo, Maria Teresa
2
Festa, Giuseppe
2
Hall, Daniel
2
Marks, Denton
2
Mauracher, Christine
2
McIntyre, Julie
2
Menghini, Silvio
2
Metallo, Gerardino
2
Pitt, Leyland F.
2
Pomarici, Eugenio
2
Smith, Andy
2
Williamson, Nicholas C.
2
Agnoli, Lara
1
Alebaki, Maria
1
Alonso, Ramón
1
Altamore, Luca
1
Altschwager, Teagan
1
Anderson, Kym
1
Asatryan, Elvina
1
Ashenfelter, Orley
1
Atanasova, Christina
1
Atkin, Tom
1
Auby, Jean-François
1
Bacarella, Simona
1
Balogh, Jeremiás Máté
1
more ...
less ...
Published in...
All
International journal of revenue management : IJRM
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Wine packaging : marketing towards consumer lifestyle to build brand equity and increase revenue
Barber, Nelson
;
Taylor, D. Christopher
;
Deale, Cynthia S.
- In:
International journal of revenue management : IJRM
4
(
2010
)
3/4
,
pp. 215-237
Persistent link: https://www.econbiz.de/10008746396
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->