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~person:"Bartikowski, Boris"
~person:"O'Cass, Aron"
~subject:"Internet marketing"
~subject:"Online-Handel"
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Internet marketing
Online-Handel
Website
11
Consumer behaviour
9
Konsumentenverhalten
9
Dienstleistungsqualität
4
Service quality
4
Australia
3
Australien
3
E-commerce
3
Electronic Commerce
3
Online-Marketing
3
Website cultural congruity
3
Brand image
2
Confidence
2
Customer satisfaction
2
Ethnic group
2
Ethnische Gruppe
2
Kundenzufriedenheit
2
Markenimage
2
Online retailing
2
Professional sports
2
Profisport
2
Vertrauen
2
Viral marketing
2
Virales Marketing
2
Attitude certainty
1
Attitude toward the site
1
Authenticity
1
Benutzerschnittstelle
1
Bewertung
1
Beziehungsmarketing
1
Brand equity
1
Categorization
1
Consumer involvement
1
Cultural identity
1
Culture-laden website design
1
Dienstleistungsmarketing
1
Einzelhandel
1
Ethnic majority consumers
1
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English
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Bartikowski, Boris
O'Cass, Aron
Urban, Glen L.
9
Hauser, John R.
8
Laroche, Michel
8
Liberali, Guilherme
8
Usman, Osly
7
Akram, Umair
6
Lennon, Sharron J.
6
Mazaheri, Ebrahim
6
Rita, Paulo
6
Singh, Nitish
6
Braun, Michael
5
Law, Chun Hung Roberts
5
Schwarz, Torsten
5
Shobeiri, Saeed
5
Ahuja, Vandana
4
Barrio-García, Salvador del
4
Bilgihan, Anil
4
Jiménez-Barreto, Jano
4
Kumar, Vikas
4
Loginova, Oksana
4
Nusair, Khaldoon
4
Okumus, Fevzi
4
Parsad, Chandan
4
Peters, Anja
4
Prashar, Sanjeev
4
Richard, Marie-Odile
4
Zhang, Ping
4
Agrebi, Meriem
3
Ahn, Taesoo
3
Ballantine, Paul W.
3
Bucklin, Randolph E.
3
Camilleri, Mark Anthony
3
Campo, Sara
3
Carlson, Jamie
3
Chatterjee, Patrali
3
Che, Tong
3
Crespo-Almendros, Esmeralda
3
Cyr, Dianne J.
3
Das, Subhankar
3
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Published in...
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Journal of business research : JBR
3
Australasian marketing journal
1
Electronic markets : the international journal on networked business
1
Source
All
ECONIS (ZBW)
5
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1
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
2
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
3
Should all firms adapt websites to international audiences?
Bartikowski, Boris
;
Singh, Nitish
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 246-252
Persistent link: https://www.econbiz.de/10010245284
Saved in:
4
An e-retailing assessment of perceived website-service innovativeness : implications for website quality evaluations, loyalty and word of mouth
O'Cass, Aron
;
Carlson, Jamie
- In:
Australasian marketing journal
20
(
2012
)
1
,
pp. 28-36
Persistent link: https://www.econbiz.de/10009508012
Saved in:
5
Creating commercially compelling website-service encounters : an examination of the effect of website-service interface performance components on flow experiences
Carlson, Jamie
;
O'Cass, Aron
- In:
Electronic markets : the international journal on …
21
(
2011
)
4
,
pp. 237-253
Persistent link: https://www.econbiz.de/10009405904
Saved in:
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