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~person:"Basu, Rituparna"
~person:"Forte, Rosa"
~subject:"Consumer behaviour"
~subject:"Multinationales Unternehmen"
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Consumer behaviour
Multinationales Unternehmen
Bibliometrics
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literature review
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2
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2
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Basu, Rituparna
Forte, Rosa
Paul, Justin
6
Rahman, Zillur
5
Dhir, Amandeep
4
Alon, Ilan
3
Dabić, Marina
3
Dhir, Sanjay
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Michailova, Snejina
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Pereira, Vijay
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Thaichon, Park
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International journal of consumer studies
1
Journal of business research : JBR
1
Psychology & marketing
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The International trade journal
1
The journal of international trade & economic development
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ECONIS (ZBW)
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Marketing analytics : the bridge between customer psychology and marketing decision-making
Basu, Rituparna
;
Lim, Weng Marc
;
Kumar, Anil
;
Kumar, Satish
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2588-2611
Persistent link: https://www.econbiz.de/10014432503
Saved in:
2
Online consumer shopping behaviour : a review and research agenda
Singh, Kandarp
;
Basu, Rituparna
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 815-851
Persistent link: https://www.econbiz.de/10014250634
Saved in:
3
Visual merchandising and store atmospherics : an integrated review and future research directions
Basu, Rituparna
;
Paul, Justin
;
Singh, Kandarp
- In:
Journal of business research : JBR
151
(
2022
),
pp. 397-408
Persistent link: https://www.econbiz.de/10013459845
Saved in:
4
Outward FDI and home country exports : theoretical approaches and empirical evidence
Forte, Rosa
;
Silva, Vera
- In:
The International trade journal
31
(
2017
)
1/5
,
pp. 245-271
Persistent link: https://www.econbiz.de/10011976510
Saved in:
5
Multinational firms and host country market structure : a review of empirical literature
Forte, Rosa
- In:
The journal of international trade & economic development
25
(
2016
)
1/2
,
pp. 240-265
Persistent link: https://www.econbiz.de/10011448703
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