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~person:"Basuroy, Suman"
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Search: subject:"Motion Picture Industry"
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Film industry
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Filmwirtschaft
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Advertising
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Kino
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Movie theatre
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Movies
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Werbung
2
1991-1993
1
Advertising content
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Big Data
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Consumer behaviour
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Digitalization
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Exhibitors
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Expert reviews
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Experten
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Experts
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Fernsehwerbung
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Filmed entertainment
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Führungskräfte
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Internet marketing
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Konsumentenverhalten
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Managers
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Motion pictures
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Online-Marketing
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Product differentiation
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Productivity
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Produktivität
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Social Web
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Social web
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Technischer Fortschritt
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Technological change
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Television advertising
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Theaters
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Viral marketing
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Virales Marketing
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Werbewirkung
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Basuroy, Suman
Hennig-Thurau, Thorsten
19
Mortimer, Julie Holland
16
Walls, W. David
16
Gil, Ricard
15
Sedgwick, John
14
McKenzie, Jordi
13
Vogel, Harold L.
13
Bakker, Gerben
12
Ho, Justin
12
Kim, Sangkyun
12
Smith, Michael D.
12
Walls, W. D.
12
Waterman, David
12
Weinberg, Charles B.
12
Waldfogel, Joel
11
De Vany, Arthur
10
Ravid, Simon Abraham
10
Acheson, A. L. Keith
9
Cattani, Gino
9
Elberse, Anita
9
Ho, Katherine
9
Maule, Christopher J.
9
Chisholm, Darlene C.
8
Clement, Michel
8
Eliashberg, Jehoshua
8
Ferriani, Simone
8
Frank, Björn
8
Galenson, David W.
8
Hanssen, F. Andrew
8
Martens, Bertin
8
McMahon, James
8
Miskell, Peter
8
Button, Patrick
7
Holbrook, Morris B.
7
Kruse, Jörn
7
Lampel, Joseph
7
Luo, Hong
7
Pokorny, Michael
7
Yang, Joonhyuk
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Journal of cultural economics
3
Journal of business research : JBR
1
Marketing letters : a journal of research in marketing
1
The journal of business : B
1
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ECONIS (ZBW)
6
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1
Technological change and managerial challenges in the movie theater industry
Weinberg, Charles B.
;
Otten, Cord
;
Orbach, Barak
; …
- In:
Journal of cultural economics
45
(
2021
)
2
,
pp. 239-262
Persistent link: https://www.econbiz.de/10012545754
Saved in:
2
Is everybody an expert? : an investigation into the impact of professional versus user reviews on movie revenues
Basuroy, Suman
;
Ravid, Simon Abraham
;
Gretz, Richard T.
; …
- In:
Journal of cultural economics
44
(
2020
)
1
,
pp. 57-96
Persistent link: https://www.econbiz.de/10012226920
Saved in:
3
The impact of advertising content on movie revenues
Rao, Vithala R.
;
Ravid, S. Abraham Avri
;
Gretz, Richard T.
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 341-355
Persistent link: https://www.econbiz.de/10011730642
Saved in:
4
Fast and frequent : investigating box office revenues of motion picture sequels
Basuroy, Suman
;
Chatterjee, Subimal
- In:
Journal of business research : JBR
61
(
2008
)
7
,
pp. 798-803
Persistent link: https://www.econbiz.de/10003709518
Saved in:
5
Distributors and film critics : does it take two to tango?
Ravid, Simon Abraham
;
Wald, John K.
;
Basuroy, Suman
- In:
Journal of cultural economics
30
(
2006
)
3
,
pp. 201-218
Persistent link: https://www.econbiz.de/10003394325
Saved in:
6
Managerial objectives, the R-rating puzzle, and the production of violent films
Ravid, Simon Abraham
;
Basuroy, Suman
- In:
The journal of business : B
77
(
2004
)
2,Suppl.
,
pp. S155-S192
Persistent link: https://www.econbiz.de/10002095434
Saved in:
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