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~person:"Bauer, Hans H."
~person:"Witell, Lars"
~subject:"Einzelhandel"
~subject:"Markenführung"
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Einzelhandel
Markenführung
Customer service
10
Kundenservice
10
Customer satisfaction
5
Kundenzufriedenheit
5
Beziehungsmarketing
4
Consumer behaviour
4
Dienstleistungsqualität
4
Konsumentenverhalten
4
Relationship marketing
4
Retail trade
4
Service quality
4
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Germany
3
Online retailing
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Online-Handel
3
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Confidence
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Brand
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Brand management
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Complaint management
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Consumer lying behavior
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Customer experience
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German
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Bauer, Hans H.
Witell, Lars
Grunwald, Guido
3
Martin, Isabel
3
Mortimer, Gary
3
Schramm-Klein, Hanna
3
Steinmann, Sascha
3
Bayer, Steffen
2
Bijmolt, Tammo H. A.
2
Bolton, Ruth N.
2
Bosch, Thorsten
2
Brengman, Malaika
2
Chiguvi, Douglas
2
Dieck, M. Claudia tom
2
Erasmus, Alet C.
2
Esmark Jones, Carol L.
2
Fazal-e-Hasan, Syed
2
Frei, Regina
2
Gauquier, Laurens de
2
Gelbrich, Katja
2
Gerding, Enrico
2
Gijsenberg, Maarten J.
2
Gorst, Jonathan
2
Grewal, Dhruv
2
Gustafsson, Anders
2
Gäthke, Jana
2
Hellström, Daniel
2
Hirche, Christian F.
2
Jung, Timothy
2
Knotzer, Nicolas
2
Meyer, Tracy
2
Müller, Stefanie
2
Olsson, John
2
Powers, Thomas L.
2
Röding, Tobias
2
Schuckel, Marcus
2
Standop, Dirk
2
Stiller, Michael
2
Tarasi, Crina O.
2
Vakulenko, Yulia
2
Van Vaerenbergh, Yves
2
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Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
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ECONIS (ZBW)
4
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1
Designing satisfying service encounters : website versus store touchpoints
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10012819742
Saved in:
2
Managing a global retail brand in different markets : meta-analyses of customer responses to service encounters
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 294-314
Persistent link: https://www.econbiz.de/10013364286
Saved in:
3
Kundenbindung im beratungsintensiven Einzelhandel : eine empirische Untersuchung unter besonderer Berücksichtigung von Konsumentenheterogenität
Martin, Isabel
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003801746
Saved in:
4
Verkaufstechniken für ein erfolgreiches Kundengespräch im Einzelhandel
Bauer, Hans H.
;
Huber, Frank
;
Martin, Isabel
-
2007
Persistent link: https://www.econbiz.de/10003427962
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