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~person:"Bauer, Hans H."
~subject:"Performance-Messung"
~subject:"Theory"
~type_genre:"Fallstudie"
~type_genre:"Hochschulschrift"
~type_genre:"Sammelwerk"
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Bauer, Hans H.
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Marketing Performance : Messen - Analysieren - Optimieren
Bauer, Hans H.
;
Stokburger, Gregor
;
Hammerschmidt, Maik
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002934089
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Die Einflüsse von Verfahrensvariationen und der Art des Kaufentscheidungsprozesses auf die Reliabilität der Ergebnisse bei der Conjoint Analyse
Weisenfeld-Schenk, Ursula
-
1989
Persistent link: https://www.econbiz.de/10012879240
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