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~person:"Beatty, Sharon E."
~person:"Blut, Markus"
~person:"Campo, Katia"
~person:"Laroche, Michel"
~person:"Mago, Lakshman Dass"
~person:"Malik, Ashish"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Bibliometrie"
~subject:"Causality analysis"
~subject:"Consumer behaviour"
~subject:"Digitization"
~subject:"Indien"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Bibliometrie
Causality analysis
Consumer behaviour
Digitization
Indien
Systematic literature review
Konsumentenverhalten
169
Relationship marketing
61
Beziehungsmarketing
60
Dienstleistungsqualität
45
India
45
Service quality
45
Customer satisfaction
44
Kundenzufriedenheit
44
Bibliometrics
41
Brand management
39
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Beatty, Sharon E.
Blut, Markus
Campo, Katia
Laroche, Michel
Mago, Lakshman Dass
Malik, Ashish
Paul, Justin
Roy, Sanjit
Han, Heesup
121
Kumar, Satish
117
Mattila, Anna S.
100
Tiwari, Aviral Kumar
91
Dwivedi, Yogesh Kumar
90
Ghosh, Saibal
89
Khare, Arpita
85
Kamaiah, Bandi
80
Lusk, Jayson L.
78
Phau, Ian
77
Kraus, Sascha
76
Pradhan, Rudra Prakash
75
Gierl, Heribert
70
Kumar, Vikas
66
Vrontis, Demetris
66
Grewal, Dhruv
65
Gupta, Rangan
65
Loureiro, Sandra Maria Correia
63
Reddy, Y. V.
63
Lim, Weng Marc
62
Nayga, Rodolfo M.
62
Belk, Russell W.
60
Jang, Soocheong
59
Law, Chun Hung Roberts
59
Septianto, Felix
59
Jain, Pramod Kumar
54
Rahman, Zillur
54
Herrmann, Andreas
53
Shahbaz, Muhammad
52
Ko, Eunju
51
Chawla, Deepak
50
Pereira, Vijay
50
Rangarajan, Chakravarthi
50
Sen, Kunal
50
Walsh, Gianfranco
50
Chang, Tsangyao
49
Dhir, Amandeep
49
Kumar, Sunil
49
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Journal of business research : JBR
68
Journal of retailing and consumer services
21
Journal of retailing
12
Technological forecasting & social change : an international journal
7
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
6
International journal of consumer studies
6
European management journal
5
Journal of strategic marketing
5
Journal of the Academy of Marketing Science
5
Psychology & marketing
5
Asia Pacific business review
4
Business strategy and the environment
4
Journal of marketing theory and practice
4
European journal of marketing
3
International business review : the official journal of the European International Business Academy
3
International journal of human resource management
3
International journal of market research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International marketing review
3
Journal of marketing communications
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
The journal of consumer marketing
3
Asia Pacific journal of marketing and logistics
2
British journal of management
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of Indian culture and business management
2
International journal of manpower
2
Journal of business ethics : JOBE
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of international management
2
Journal of knowledge management
2
Journal of marketing theory and practice : JMTP
2
Journal of promotion management : JPM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of service research : JSR
2
The International trade journal
2
The journal of services marketing
2
Asian journal of business ethics : AJBE
1
Electronic commerce research
1
Entrepreneurship and regional development : an international journal
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ECONIS (ZBW)
249
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1
Digital transformation : a multidisciplinary perspective and future research agenda
Paul, Justin
;
Ueno, Akiko
;
Dennis, Charles
;
Alamanos, …
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014531556
Saved in:
2
Eliminating customer experience pain points in complex customer journeys through smart service solutions
Holz, Heiko F.
;
Becker, Marc
;
Blut, Markus
;
Paluch, Stefanie
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 592-609
Persistent link: https://www.econbiz.de/10014467620
Saved in:
3
Encouraging prolonged consumption through habit-boosting efforts : conceptualization and research agenda
Taylor, Jennifer Fries
;
Beatty, Sharon E.
;
Roberto, …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10014473581
Saved in:
4
Ethical compass : the need for corporate digital responsibility in the use of Artificial Intelligence in financial services
Tóth, Zsófia
;
Blut, Markus
- In:
Organizational dynamics : a quarterly review of …
53
(
2024
)
2
,
pp. 1-7
Persistent link: https://www.econbiz.de/10014556816
Saved in:
5
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
6
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
7
Knowledge sharing and theory of planned behavior : a bibliometric analysis
Fauzi, Muhammad Ashraf
;
Nguyen Tuyet-Mai
;
Malik, Ashish
- In:
Journal of knowledge management
28
(
2024
)
2
,
pp. 293-311
Persistent link: https://www.econbiz.de/10014496274
Saved in:
8
Leadership styles and employee creativity : the interactive impact of online knowledge sharing and organizational innovation
Nguyen Tuyet-Mai
;
Sharma, Piyush
;
Malik, Ashish
- In:
Journal of knowledge management
28
(
2024
)
3
,
pp. 631-650
Persistent link: https://www.econbiz.de/10014496596
Saved in:
9
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
10
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
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