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~person:"Beatty, Sharon E."
~person:"Engel, Christoph"
~person:"Santini, Fernando de Oliveira"
~subject:"Markenartikel"
~subject:"Relationship marketing"
~subject:"meta-analysis"
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Relationship marketing
meta-analysis
Meta-Analyse
41
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Beatty, Sharon E.
Engel, Christoph
Santini, Fernando de Oliveira
Havránek, Tomáš
52
Havránková, Zuzana
32
Iwasaki, Ichirō
27
Eisend, Martin
12
Ladeira, Wagner Junior
12
Novák, Jiri
12
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11
Poot, Jacques
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Groot, Henri L. F. de
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Kočenda, Evžen
6
Stanley, Tom D.
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Zigraiova, Diana
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Aguinis, Herman
5
Anwar, Amar Iqbal
5
Blut, Markus
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Carrillat, François A.
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Doucouliagos, Chris
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Filomena, Mattia
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Ma, Xinxin
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1
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ECONIS (ZBW)
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1
A meta-analysis on the psychological and behavioral consequences of nostalgia : the moderating roles of nostalgia activators, culture, and individual characteristics
Santini, Fernando de Oliveira
;
Lim, Weng Marc
;
Ladeira, …
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1899-1912
Persistent link: https://www.econbiz.de/10014338441
Saved in:
2
A meta-analysis on the effects of product scarcity
Ladeira, Wagner Junior
;
Lim, Weng Marc
;
Santini, …
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1267-1279
Persistent link: https://www.econbiz.de/10014291891
Saved in:
3
Customer loyalty in the banking sector : a meta-analytic study
Buhler, Rafaela Nascimento
;
Santini, Fernando de Oliveira
; …
- In:
International journal of bank marketing
42
(
2024
)
3
,
pp. 513-535
Persistent link: https://www.econbiz.de/10014525400
Saved in:
4
Antecedents, consequents and moderators of business models in SMEs : a meta-analytical research study
Santini, Fernando de Oliveira
;
Kretschmer, Caroline
; …
- In:
Journal of small business and entrepreneurship : JSBE
35
(
2023
)
4
,
pp. 483-514
Persistent link: https://www.econbiz.de/10014319896
Saved in:
5
Information technology adoption by small and medium enterprises : a meta-analysis
Santini, Fernando de Oliveira
;
Matos, Celso Augusto de
; …
- In:
Journal of small business and entrepreneurship : JSBE
35
(
2023
)
4
,
pp. 632-655
Persistent link: https://www.econbiz.de/10014319904
Saved in:
6
Impact of brand familiarity on attitude formation : insights and generalizations from a meta-analysis
Ladeira, Wagner Junior
;
Santiago, Joanna Krywalski
; …
- In:
The journal of product & brand management
31
(
2022
)
8
,
pp. 1168-1179
Persistent link: https://www.econbiz.de/10013429136
Saved in:
7
Customer engagement in social media : a framework and meta-analysis
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1211-1228
Persistent link: https://www.econbiz.de/10012386915
Saved in:
8
A meta-analysis of the relationship between customer participation and brand outcomes
Nardi, Vinicius Antonio Machado
;
Jardim, William Carvalho
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 450-460
Persistent link: https://www.econbiz.de/10012286538
Saved in:
9
Effects of perceived retail crowding : a meta-analytic study
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
The international review of retail, distribution and …
30
(
2020
)
4
,
pp. 411-436
Persistent link: https://www.econbiz.de/10012315156
Saved in:
10
Factors influencing visual attention : a meta-analysis
Ladeira, Wagner Junior
;
Nardi, Vinicius Antonio Machado
; …
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
17/18
,
pp. 1710-1740
Persistent link: https://www.econbiz.de/10012178658
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