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~person:"Bechara, Antoine"
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Bechara, Antoine
Kenning, Peter
14
Riedl, René
14
Plassmann, Hilke
13
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11
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10
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of economic psychology : research in economic psychology and behavioral economics
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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How we relate to brands : psychological and neurophysiological insights into consumer-brand relationships
Reimann, Martin
;
Castaño, Raquel
;
Zaichkowsky, Judith Lynne
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
1
,
pp. 128-142
Persistent link: https://www.econbiz.de/10009548885
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2
Decision neuroscience and consumer decision making
Yoon, Carolyn
;
Gonzalez, Richard J.
;
Bechara, Antoine
; …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
2
,
pp. 473-485
Persistent link: https://www.econbiz.de/10009565401
Saved in:
3
Integrating fMRI with psychophysiological measurements in the study of decision making
Wong, Savio W. H.
;
Xue, Gui
;
Bechara, Antoine
- In:
Journal of neuroscience, psychology, and economics
4
(
2011
)
2
,
pp. 85-94
Persistent link: https://www.econbiz.de/10009533011
Saved in:
4
The somatic marker framework as a neurological theory of decision-making : review, conceptual comparisons, and future neuroeconomics research
Reimann, Martin
;
Bechara, Antoine
- In:
Journal of economic psychology : research in economic …
31
(
2010
)
5
,
pp. 767-776
Persistent link: https://www.econbiz.de/10009272607
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