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~person:"Becker, Jochen"
~person:"Grahsl, Isabella"
~source:"econis"
~subject:"Marketingtheorie"
~subject:"Relationship marketing"
~subject:"Theorie"
~type_genre:"Article in journal"
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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ECONIS (ZBW)
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The perfect marketeer : a coordinator between customer and financial market focus
Becker, Jochen
;
Medjedovic, Josip
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
29
(
2012
)
6
,
pp. 28-31
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