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Bednall, David
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The journal of retail marketing management research : JRMMR
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A preliminary investigation into the phenomenon of social networking sites in Europe and its impact upon Generation Y
Hirst, Alan
;
Ashwin, Marie
;
Bednall, David
;
İçöz, Orhan
- In:
The journal of retail marketing management research : JRMMR
2
(
2009/10
)
2
,
pp. 1-11
Persistent link: https://www.econbiz.de/10003946208
Saved in:
2
A preliminary investigation into the phenomenon of social networking sites in Europe and its impact upon Generation Y
Hirst, Alan
;
Ashwin, Marie
;
Bednall, David
;
İçöz, Orhan
- In:
The journal of retail marketing management research : JRMMR
2
(
2009/10
)
2
,
pp. 1-11
Persistent link: https://www.econbiz.de/10009883909
Saved in:
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