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~person:"Belz, Frank"
~person:"Borner, Rolf"
~person:"Malik, Fredmund"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~type_genre:"Festschrift"
~type_genre:"Kongress"
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Öko als Luxus-Trend : rosige Zeiten für die Vermarktung "grüner" Produkte?
Bilharz, Michael
;
Belz, Frank
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
25
(
2008
)
4
,
pp. 6-10
Persistent link: https://www.econbiz.de/10003742498
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