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~person:"Bergemann, Dirk"
~person:"Johnen, Johannes"
~person:"Kim, Byung-Cheol"
~person:"Ko, Eunju"
~subject:"Datenschutz"
~subject:"Internet marketing"
~subject:"Marktstruktur"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Digitale Plattform"
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Datenschutz
Internet marketing
Marktstruktur
Social web
Digital platform
5
Digitale Plattform
5
Social Web
3
Digitalisierung
2
Digitization
2
Fashion
2
Mode
2
Network economics
2
Netzwerkökonomik
2
Online-Marketing
2
Theorie
2
Theory
2
Addiction
1
Agency theory
1
Bekleidungsindustrie
1
Clothing industry
1
Competition
1
Consumer behaviour
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Corporate sustainability efforts
1
Dienstleistungsqualität
1
Digital fashion
1
Flow experience
1
Konsumentenverhalten
1
Market structure
1
Mechanism design
1
Mechanismus-Design-Theorie
1
Metaverse platform
1
Monopol
1
Monopoly
1
Nachhaltige Entwicklung
1
Online retailing
1
Online-Handel
1
Perceived value
1
Preisdifferenzierung
1
Price discrimination
1
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Aufsatz in Zeitschrift
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12
Graue Literatur
12
Non-commercial literature
12
Working Paper
12
Article in journal
5
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English
5
Author
All
Bergemann, Dirk
Johnen, Johannes
Kim, Byung-Cheol
Ko, Eunju
Qiu, Liangfei
7
Trabucchi, Daniel
6
Buganza, Tommaso
5
Benlian, Alexander
4
Kumar, Subodha
4
Cennamo, Carmelo
3
Chandna, Vallari
3
Fletcher, Amelia
3
Gawer, Annabelle
3
Jeon, Doh-Shin
3
Kim, Kyung Hoon
3
Krcmar, Helmut
3
Laurell, Christofer
3
Li, Xiaoling
3
Mariani, Marcello M.
3
Schreieck, Maximilian
3
Skiera, Bernd
3
Tang, Christopher S.
3
Wiesche, Manuel
3
Zhang, Heng
3
Baiyere, Abayomi
2
Balqiah, Tengku Ezni
2
Behl, Abhishek
2
Beverungen, Daniel
2
Bi, Gongbing
2
Bigné Alcañiz, J. Enrique
2
Breidbach, Christoph F.
2
Brodie, Roderick J.
2
Bucher, Eliane
2
Buhalis, Dimitrios
2
Burtch, Gordon
2
Casaló, Luis V.
2
Chan, Jason
2
Chen, Jianqing
2
Chen, Xu
2
Chen, Yan
2
Chen, Yongmin
2
Chu, Junhong
2
Chu, Leon Yang
2
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American economic journal
1
Asia Pacific journal of marketing and logistics
1
International journal of advertising : the review of marketing communications
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
5
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1
The perceived value of digital fashion product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
Saved in:
2
Addictive platforms
Ichihashi, Shota
;
Kim, Byung-Cheol
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 1127-1145
Persistent link: https://www.econbiz.de/10014295462
Saved in:
3
Second-degree price discrimination by a two-sided monopoly platform
Jeon, Doh-Shin
;
Kim, Byung-Cheol
;
Menicucci, Domenico
- In:
American economic journal
14
(
2022
)
2
,
pp. 322-369
Persistent link: https://www.econbiz.de/10013202095
Saved in:
4
Corporate sustainability efforts and e-WOM intentions in social platforms
Choi, Chang Suk
;
Cho, Yoon-Na
;
Ko, Eunju
;
Kim, Sang Jin
; …
- In:
International journal of advertising : the review of …
38
(
2019
)
8
,
pp. 1224-1239
Persistent link: https://www.econbiz.de/10012200375
Saved in:
5
Which content types increase participation in fashion social platforms?
Ko, Eunju
;
Chun, Eunha
;
Song, Sangah
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
3
,
pp. 297-313
Persistent link: https://www.econbiz.de/10010408104
Saved in:
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