Which content types increase participation in fashion social platforms?
Year of publication: |
2013
|
---|---|
Authors: | Ko, Eunju ; Chun, Eunha ; Song, Sangah ; Kim, Kyung Hoon |
Published in: |
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9159, ZDB-ID 2732597-0. - Vol. 23.2013, 3, p. 297-313
|
Subject: | fashion social platform | Web 2.0 | motivation | collective intelligence | fashion industry | Bekleidungsindustrie | Clothing industry | Mode | Fashion | Social Web | Social web | Digitale Plattform | Digital platform |
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