//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bergey, Paul K."
~person:"Chitturi, Pallavi"
~subject:"Markenartikel"
~subject:"Theorie"
~subject:"Unternehmensnetzwerk"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"B-to-B-Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Markenartikel
Theorie
Unternehmensnetzwerk
B-to-B-Marketing
2
Business-to-business marketing
2
Australia
1
Australien
1
Brand
1
Business network
1
Customer value
1
Kundenwert
1
Lieferkette
1
Social Web
1
Social web
1
Supply chain
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
2
Language
All
German
1
English
1
Author
All
Bergey, Paul K.
Chitturi, Pallavi
Backhaus, Klaus
4
Kleinaltenkamp, Michael
4
Albers, Sönke
3
Weiber, Rolf
3
Engelhardt, Werner Hans
2
Freiling, Jörg
2
Homburg, Christian
2
Johnston, Wesley J.
2
Peters, Linda D.
2
Plinke, Wulff
2
Ratschow, Olaf
2
Rudolph, Bettina
2
Baaken, Thomas
1
Bauer, Hans H.
1
Baumgarth, Carsten
1
Bayón, Tomás
1
Bazing, Edgar
1
Biesalski, Alexander
1
Brandes, Fritz
1
Bruhs, Sarah Maria
1
Bueno Merino, Pascale
1
Burmann, Christoph
1
Butzer-Strothmann, Kristin
1
Büschken, Joachim
1
Cadeaux, Jack
1
Calaminus, Günter
1
Cova, Bernard
1
Dauben, Stephan A.
1
Denize, Sara
1
Diehl, Hans-Jörg
1
Douven, Salima
1
Eberts, Manfred
1
Ehret, Michael
1
Ellis, Nick
1
Erichsson, Susann K.
1
Esch, Franz-Rudolf
1
Fließ, Sabine
1
Glowik, Mario
1
more ...
less ...
Published in...
All
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
1
Social media in strategic management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Leveraging social media technology for business transformation : the case of corporate social communities
Gruner, Richard L.
;
Power, Damien
;
Bergey, Paul K.
- In:
Social media in strategic management
,
(pp. 27-42)
.
2013
Persistent link: https://www.econbiz.de/10010226716
Saved in:
2
Optionen der B-to-B-Markenpositionierung : Generierung von Wert für den Kunden durch Marken
Mudambi, Susan M.
;
Chitturi, Pallavi
- In:
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
,
(pp. 181-198)
.
2010
Persistent link: https://www.econbiz.de/10003909914
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->