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~person:"Bihler, Jürgen"
~person:"Rickard, Bradley J."
~person:"Simms, Chris"
~subject:"Konsumentenverhalten"
~subject:"Ältere Menschen"
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Konsumentenverhalten
Ältere Menschen
Packaging
7
Verpackung
7
Consumer behaviour
4
New product development
3
Produktentwicklung
3
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2
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Bihler, Jürgen
Rickard, Bradley J.
Simms, Chris
Spence, Charles
4
Bech-Larsen, Tino
3
Celhay, Franck
3
Clement, Jesper
3
Deng, Xiaoyan
3
Kauppinen-Räisänen, Hannele
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Lee, Richard
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Petit, Olivia
3
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Working papers / Cornell University, Charles H. Dyson School of Applied Economics and Management
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Jahrbuch Seniorenmarketing
1
Journal of marketing management : MM
1
Markenartikel / Sonderheft : das Magazin für Markenführung
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ECONIS (ZBW)
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Too much to eat it all : how package size impacts food waste
Petit, Olivia
;
Lunardo, Renaud
;
Rickard, Bradley J.
-
2017
Persistent link: https://www.econbiz.de/10011803942
Saved in:
2
Food waste : the role of date labels, package size, and product category
Wilson, Norbert L. W.
;
Rickard, Bradley J.
;
Saputo, Rachel
-
2015
Persistent link: https://www.econbiz.de/10011344568
Saved in:
3
Exploring the impact of packaging interactions on quality of life among older consumers
Ford, Nicholas
;
Trott, Paul
;
Simms, Chris
- In:
Journal of marketing management : MM
32
(
2016
)
3/4
,
pp. 275-312
Persistent link: https://www.econbiz.de/10011545626
Saved in:
4
Verpackungen für Best Ager : Marketinginstrument mit maximalem Potenzial
Bihler, Jürgen
- In:
Jahrbuch Seniorenmarketing
3
(
2008/09
),
pp. 253-264
Persistent link: https://www.econbiz.de/10003714873
Saved in:
5
Packung ist Marke : Mediawert Verpackung ; Pro Carton: Jürgen Bihler im Interview ; Markenschutz inklusive
Bihler, Jürgen
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003624130
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