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~person:"Birn, Robin"
~subject:"Geschichte"
~subject:"Marketing"
~subject:"Theory"
~subject:"Unternehmensgeschichte"
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Marketing in publishing
Forsyth, Patrick
-
1997
Offers a wealth of practical information on creative strategies to increase book sales in a competitive and rapidly changing marketplace and gives expert guidance on different elements of the marketing process
Persistent link: https://www.econbiz.de/10012672889
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Marketing in publishing
Forsyth, Patrick
;
Birn, Robin
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1997
Persistent link: https://www.econbiz.de/10004377276
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