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~person:"Biswas, Dipayan"
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Consumer behaviour
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Retail trade
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Store design
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Retail atmospherics
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Sensory marketing
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Retail ambience
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Retail environment
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Service props
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Biswas, Dipayan
Grewal, Dhruv
13
Roggeveen, Anne L.
9
Campo, Katia
8
Breugelmans, Els
7
Nordfält, Jens
7
Teller, Christoph
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Willems, Kim
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Lunardo, Renaud
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Bultez, Alain V.
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Chebat, Jean-Charles
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Dennis, Charles
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Garaus, Marion
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Brengman, Malaika
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Diehl, Sandra
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Esch, Franz-Rudolf
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Ghoniem, Ahmed
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Maddah, Bacel
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McIntyre, Charles
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Shaffer, Greg Eric
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Vrechopoulos, Adam
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Wagner, Udo
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Weinberg, Peter
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Ahlbom, Carl-Philip
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Alexander, Bethan
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Ballantine, Paul W.
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Behe, Bridget K.
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Blazquez Cano, Marta
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Bogomolova, Svetlana
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Borges, Adilson
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Chang, Hyo Jung
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Chou, Sheng-Fang
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Czerniachowska, Kateryna
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Ebster, Claus
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Elms, Jonathan
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Ertekin, Necati
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Fließ, Sabine
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Gajjar, Hasmukh K.
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Gilboa, Shaked
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Journal of the Academy of Marketing Science
2
Journal of retailing
1
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ECONIS (ZBW)
3
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The store of the future : engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction
Szocs, Courtney
;
Kim, Yeseul
;
Lim, Mikyoung
;
Arroyo, …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 605-620
Persistent link: https://www.econbiz.de/10014465663
Saved in:
2
Sounds like a healthy retail atmospheric strategy : effects of ambient music and background noise on food sales
Biswas, Dipayan
;
Lund, Kaisa
;
Szocs, Courtney
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 37-55
Persistent link: https://www.econbiz.de/10011996684
Saved in:
3
Hey big spender! : a golden (color) atmospheric effect on tipping behavior
Lee, Na Young
;
Noble, Stephanie M.
;
Biswas, Dipayan
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 317-337
Persistent link: https://www.econbiz.de/10011844815
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