The store of the future : engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction
Year of publication: |
2023
|
---|---|
Authors: | Szocs, Courtney ; Kim, Yeseul ; Lim, Mikyoung ; Arroyo, Christian Camilo ; Biswas, Dipayan |
Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 99.2023, 4, p. 605-620
|
Subject: | Future of retailing | In-store experience | Retail atmospherics | Retail environment | Sensory marketing | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Ladengestaltung | Store design | Beziehungsmarketing | Relationship marketing |
-
Tests of in-store experience and socially embedded measures as predictors of retail store loyalty
Yoon, Sungjoon, (2018)
-
Flatlined : combatting the death of retail stores
Berman, Barry, (2019)
-
Bilro, Ricardo Godinho, (2022)
- More ...
-
Lim, Mikyoung, (2024)
-
Biswas, Dipayan, (2014)
-
Tasting in 2D : implications of food shape, visual cues, and oral haptic sensory inputs
Szocs, Courtney, (2016)
- More ...