//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bobrie, François"
~subject:"Brand management"
~subject:"Gewerblicher Rechtsschutz"
~subject:"IT-Recht"
~subject:"Music industry"
~subject:"Software"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product piracy"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Gewerblicher Rechtsschutz
IT-Recht
Music industry
Software
Consumer behaviour
3
Konsumentenverhalten
3
Product counterfeiting
3
Produktpiraterie
3
Brand
2
Brand image
2
Brand strategy
2
Counterfeiting
2
Imitation
2
Markenartikel
2
Markenführung
2
Markenimage
2
Brand evaluation
1
Categorization
1
Comparison
1
Economic culture
1
Imitation strategy
1
Imitationsstrategie
1
Linear mixed models
1
Packaging
1
Semiotics
1
Semiotik
1
Similarity
1
Typicality
1
Typology
1
Vergleich
1
Welt
1
Wirtschaftskultur
1
World
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bobrie, François
Asongu, Simplice
18
Asongu, Simplice A.
13
Andrés, Antonio R.
12
Qian, Yi
10
Yang, Deli
5
Andrés, Antonio
4
Banerjee, Dyuti S.
4
Chen, Yuxin
4
Gong, Qiang
4
Rasch, Alexander
4
Střelický, Jiří
4
Wenzel, Tobias
4
Wilson, Jeremy M.
4
Žigić, Krešimir
4
Bourreau, Marc
3
Bradley, Wendy A.
3
Crittenden, William F.
3
Koh, Byungwan
3
Kolev, Julian
3
Lee, Jonathan
3
Liebowitz, Stanley Jason
3
Muller, Eitan
3
Peitz, Martin
3
Poddar, Sougata
3
Raghunathan, Srinivasan
3
Sang Hoo Bae
3
Sonmez, Mahmut
3
Waelbroeck, Patrick
3
Amaral, Nelson Borges
2
Amran, Noraizan
2
Anwar, Norizan
2
Bahry, Farrah Diana Saiful
2
Belleflamme, Paul
2
Bellemare, Marc F.
2
Bhattacharjee, Sudip
2
Bian, Xuemei
2
Bounie, David
2
Charoensukmongkol, Peerayuth
2
Choi, Jay Pil
2
more ...
less ...
Published in...
All
Journal of business research : JBR
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A typology of brand counterfeiting and imitation based on a semiotic approach
Le Roux, André
;
Bobrie, François
;
Thebault, Marinette
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 349-356
Persistent link: https://www.econbiz.de/10011417739
Saved in:
2
Brand typicality impact on brand imitations evaluation and categorization
Le Roux, André
;
Thebault, Marinette
;
Roy, Yves
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 600-612
Persistent link: https://www.econbiz.de/10011587868
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->