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~person:"Bock, Andreas H."
~type_genre:"Arbeitspapier"
~type_genre:"Fallstudie"
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Bock, Andreas H.
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Handbook of social media management : value chain and business models in changing media markets
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
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ECONIS (ZBW)
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"Telekom hilft" : customer service in the social web
Bock, Andreas H.
- In:
Handbook of social media management : value chain and …
,
(pp. 443-454)
.
2013
Persistent link: https://www.econbiz.de/10009762857
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"Telekom hilft" : Kundenservice im Social Web ist mehr als das neue Marketing
Bock, Andreas H.
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 253-262)
.
2012
Persistent link: https://www.econbiz.de/10009553520
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