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~person:"Boks, Casper"
~person:"Dell'Era, Claudio"
~person:"Heitmann, Mark"
~subject:"Brand management"
~subject:"Innovation management"
~type_genre:"Article in journal"
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Search: subject_exact:"Produktdesign"
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Brand management
Innovation management
Product design
25
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8
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6
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6
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Boks, Casper
Dell'Era, Claudio
Heitmann, Mark
Verganti, Roberto
7
Chan, Tian Heong
4
Wrigley, Cara
4
Beckman, Sara L.
3
Brem, Alexander
3
Cautela, Cabirio
3
Hsu, Yen
3
Kavadias, Stylianos
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Le Masson, Pascal
3
Lenfle, Sylvain
3
Luo, Jianxi
3
Magistretti, Stefano
3
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3
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3
Weil, Benoit
3
Agogino, Alice
2
Alblas, Alex
2
Appleyard, Melissa M.
2
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2
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2
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2
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2
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2
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2
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2
Byun, Kyung-Ah
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2
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2
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2
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2
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Gilal, Faheem Gul
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Creativity and innovation management
3
Long range planning : LRP ; international journal of strategic management
2
European journal of innovation management : EJIM
1
Industry and innovation
1
International journal of innovation management
1
Journal of marketing research
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R & D management
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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ECONIS (ZBW)
11
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1
The perceived relevance of design thinking in achieving innovation goals : the individual microfoundations perspective
Magistretti, Stefano
;
Bellini, Emilio
;
Cautela, Cabirio
; …
- In:
Creativity and innovation management
31
(
2022
)
4
,
pp. 740-754
Persistent link: https://www.econbiz.de/10013473246
Saved in:
2
Framing the multifaceted nature of design thinking in addressing different innovation purposes
Magistretti, Stefano
;
Bianchi, Mattia
;
Calabretta, Giulia
; …
- In:
Long range planning : LRP ; international journal of …
55
(
2022
)
5
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013415609
Saved in:
3
Leveraging brand equity for effective visual product design
Heitmann, Mark
;
Landwehr, Jan Rüdiger
;
Schreiner, Thomas F.
- In:
Journal of marketing research
57
(
2020
)
2
,
pp. 257-277
Persistent link: https://www.econbiz.de/10012180465
Saved in:
4
Exploring the relationship between types of family involvement and collaborative innovation in design-intensive firms: insights from two leading players in the furniture industry
Magistretti, Stefano
;
Dell'Era, Claudio
;
De Massis, Alfredo
- In:
Industry and innovation
26
(
2019
)
10
,
pp. 1121-1151
Persistent link: https://www.econbiz.de/10012286194
Saved in:
5
Design contribution to the competitive performance of SMEs : the role of design innovation capabilities
Landoni, Paolo
;
Dell'Era, Claudio
;
Ferraloro, Gregorio
; …
- In:
Creativity and innovation management
25
(
2016
)
4
,
pp. 484-499
Persistent link: https://www.econbiz.de/10011643755
Saved in:
6
Figures of speech as semantic operators in the innovation process
Dell'Era, Claudio
;
Buganza, Tommaso
;
Verganti, Roberto
- In:
European journal of innovation management : EJIM
14
(
2011
)
2
,
pp. 155-171
Persistent link: https://www.econbiz.de/10009157081
Saved in:
7
Language brokering : stimulating creativity during the concept development phase
Dell'Era, Claudio
;
Buganza, Tommaso
;
Fecchio, Camilla
; …
- In:
Creativity and innovation management
20
(
2011
)
1
,
pp. 36-48
Persistent link: https://www.econbiz.de/10008938007
Saved in:
8
Collaborative strategies in design-intensive industries : knowledge diversity and innovation
Dell'Era, Claudio
;
Verganti, Roberto
- In:
Long range planning : LRP ; international journal of …
43
(
2010
)
1
,
pp. 123-141
Persistent link: https://www.econbiz.de/10003943305
Saved in:
9
Design-driven laboratories : organization and strategy of laboratories specialized in the development of radical design-driven innovations
Dell'Era, Claudio
;
Verganti, Roberto
- In:
R & D management
39
(
2009
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003849156
Saved in:
10
Lingustic network configurations : management of innovation in design-intensive firms
Dell'Era, Claudio
;
Marchesi, Alessio
;
Verganti, Roberto
- In:
International journal of innovation management
12
(
2008
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003709452
Saved in:
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