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~person:"Boles, James S."
~person:"Hair, Joseph F."
~person:"Reynolds, Kristy E."
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Journal of marketing theory and practice
16
Journal of marketing theory and practice : JMTP
4
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ECONIS (ZBW)
16
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4
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1
"PLS-SEM : indeed a silver bullet" - retrospective observations and recent advances
Sarstedt, Marko
;
Hair, Joseph F.
;
Ringle, Christian M.
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
3
,
pp. 261-275
Persistent link: https://www.econbiz.de/10014299418
Saved in:
2
Data, measurement, and causal inferences in machine learning : opportunities and challenges for marketing
Hair, Joseph F.
;
Sarstedt, Marko
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10012483505
Saved in:
3
Female-friend gift-card giving
Gillison, Stephanie T.
;
Beatty, Sharon E.
;
Reynolds, …
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
4
,
pp. 421-439
Persistent link: https://www.econbiz.de/10013358799
Saved in:
4
An examination of pro-stakeholder unethical behavior in the sales ethics subculture
Merkle, Adam C.
;
Hair, Joseph F.
;
Ferrell, Odies C.
; …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
4
,
pp. 418-435
Persistent link: https://www.econbiz.de/10012483478
Saved in:
5
Satisfaction while shopping for another person : how others' product evaluations influence shopper satisfaction
Gillison, Stephanie T.
;
Reynolds, Kristy E.
- In:
Journal of marketing theory and practice
26
(
2018
)
3
,
pp. 211-229
Persistent link: https://www.econbiz.de/10011912856
Saved in:
6
Individual psychological ownership : concepts, evidence, and implications for research in marketing
Jussila, Iiro
;
Tarkiainen, Anssi
;
Sarstedt, Marko
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
2
,
pp. 121-139
Persistent link: https://www.econbiz.de/10011300920
Saved in:
7
Increased engagement or reduced exhaustion : which accounts for the effect of job resources on salesperson job outcomes?
Matthews, Lucy M.
;
Zablah, Alex R.
;
Hair, Joseph F.
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
3
,
pp. 249-264
Persistent link: https://www.econbiz.de/10011532818
Saved in:
8
Special issue on psychological ownership : a concept of value to the marketing field
Jussila, Iiro
(
contributor
);
Tarkiainen, Anssi
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011300924
Saved in:
9
Social store identity and adolescent females' store attitudes and behaviors
Beatty, Sharon E.
;
Givan, Alexa M.
;
Franke, George R.
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
1
,
pp. 38-56
Persistent link: https://www.econbiz.de/10010484122
Saved in:
10
Buy now or buy later : the effects of scarcity and discounts on purchase decisions
Gabler, Colin B.
;
Reynolds, Kristy E.
- In:
Journal of marketing theory and practice
21
(
2013
)
4
,
pp. 441-455
Persistent link: https://www.econbiz.de/10010231841
Saved in:
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