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~person:"Borchardt, Miriam"
~subject:"Trade in services"
~type_genre:"Article in journal"
~type_genre:"Multi-volume publication"
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Trade in services
Betriebliche Wertschöpfung
2
Business services
2
Dienstleistungssektor
2
Lieferantenmanagement
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Service
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Service industry
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Supplier relationship management
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Value creation
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B2B
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Bundling strategy
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Business-to-business marketing
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Contracts
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Dienstleistung
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Dienstleistungshandel
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Global services
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Globalisierung
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Globalization
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Industrial marketing
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Industrie
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Instandhaltung
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Leistungsbündel
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Manufacturing industries
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Borchardt, Miriam
Wyszkowska-Kuna, Joanna
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Wagner, Joachim
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Boussebaa, Mehdi
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Hild, Reinhard
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Kelle, Markus
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The journal of business & industrial marketing
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ECONIS (ZBW)
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What problems manufacturing companies can face when providing services around the world?
Neto, Germano Zarpelon
;
Pereira, Giancarlo Medeiros
; …
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 461-471
Persistent link: https://www.econbiz.de/10011339933
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