//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bose, Sunny"
~subject:"Place marketing"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Standortmarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Place marketing
Brand image
3
Brand management
3
Markenführung
3
Markenimage
3
Standortmarketing
3
Beziehungsmarketing
2
City marketing
2
Relationship marketing
2
Stadtmarketing
2
customer-based place brand equity (CBPBE)
2
place branding
2
Consumer behaviour
1
Customer based brand equity (CBBE)
1
Customer based place brand equity (CBPBE)
1
Konsumentenverhalten
1
Place brand equity
1
Place branding
1
Public diplomacy
1
Tourism marketing
1
Tourismusmarketing
1
customer-based brand equity (CBBE)
1
destination brand loyalty
1
investment attractiveness
1
place attachment
1
place brand equity
1
regional identity
1
scale development
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
Aufsatzsammlung
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Bose, Sunny
Melewar, T. C.
7
Foroudi, Pantea
6
Bang, Nguyen
5
Lucarelli, Andrea
5
Warnaby, Gary
5
Dinnie, Keith
4
Foroudi, Mohammad Mahdi
4
Hanna, Sonya
4
Medway, Dominic
4
Rowley, Jennifer
4
Skinner, Heather
4
Stylidis, Dimitrios
4
Cassinger, Cecilia
3
Dennis, Charles
3
Gupta, Suraksha
3
Hultman, Magnus
3
Papadopoulos, Nicolas G.
3
Reynolds, Laura
3
Roy, Sanjit
3
Zavattaro, Staci M.
3
Biran, Avital
2
Block, Jürgen
2
Brown, Stephen
2
Bruwer, Johan
2
Campelo, Adriana
2
Charters, Steve
2
Colombo, Stefano
2
Doering, Heike
2
Gertner, Rosane K.
2
Giovanardi, Massimo
2
Goebel, Christiane
2
Gyimóthy, Szilvia
2
Hamm, Rüdiger
2
Hamzaoui-Essoussi, Leila
2
Heslop, Louise A.
2
Jaffe, Eugene D.
2
Koenig-Lewis, Nicole
2
Mauri, Chiara
2
Meffert, Heribert
2
more ...
less ...
Published in...
All
Journal of business research : JBR
1
Journal of strategic marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customer-based place brand equity and tourism : a regional identity perspective
Bose, Sunny
;
Pradhan, Sudeepta
;
Bashir, Makhmoor
;
Roy, …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10012880233
Saved in:
2
Measuring customer based place brand equity (CBPBE) from a public diplomacy perspective : evidence from West Bengal
Bose, Sunny
;
Roy, Sanjit
;
Sharifah Faridah Syed Alwi
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 734-744
Persistent link: https://www.econbiz.de/10012257676
Saved in:
3
Measuring customer-based place brand equity (CBPBE) : an investment attractiveness perspective
Bose, Sunny
;
Roy, Sanjit
;
Tiwari, Abhay Kumar
- In:
Journal of strategic marketing
24
(
2016
)
7
,
pp. 617-634
Persistent link: https://www.econbiz.de/10011587840
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->