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~person:"Bourne, Mike"
~person:"Cooper, Birk P."
~person:"Rackley, Jerry"
~source:"econis"
~subject:"Betriebliche Kennzahl"
~subject:"Performance-Messung"
~type_genre:"Guidebook"
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Betriebliche Kennzahl
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Bourne, Mike
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ECONIS (ZBW)
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Marketing analytics roadmap : methods, metrics, and tools
Rackley, Jerry
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2015
Persistent link: https://www.econbiz.de/10011295828
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Tips and traps for marketing your business
Cooper, Scott W.
;
Grutzner, Fritz P.
;
Cooper, Birk P.
-
2008
Persistent link: https://www.econbiz.de/10003530446
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Getting the measure of your business
Neely, Andy
;
Bourne, Mike
;
Mills, John
;
Platts, Ken
; …
-
2002
Persistent link: https://www.econbiz.de/10001711142
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