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~person:"Bovée, Courtland L."
~person:"Brittain, Paul"
~person:"Hartline, Michael D."
~source:"usbk"
~subject:"Marketing"
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Bovée, Courtland L.
Brittain, Paul
Hartline, Michael D.
Kotler, Philip
6
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5
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5
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5
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3
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USB Cologne (EcoSocSci)
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Business in action
Bovée, Courtland L.
;
Thill, John V.
-
2011
-
5. ed., international ed.
Persistent link: https://www.econbiz.de/10009346022
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2
Marketing strategy
Ferrell, Odies C.
;
Hartline, Michael D.
-
2008
-
4. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10004883859
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3
Marketing strategy
Ferrell, Odies C.
;
Hartline, Michael D.
-
2005
-
3. ed.
Persistent link: https://www.econbiz.de/10004421893
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4
Internal relationship management : linking human resources to marketing performance
Hartline, Michael D.
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10004814540
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5
Business in action
Bovée, Courtland L.
;
Thill, John V.
-
2005
-
2. ed., international ed.
Persistent link: https://www.econbiz.de/10004877762
Saved in:
6
Retailing : an introduction
Cox, Roger
;
Brittain, Paul
-
2004
-
5. ed.
Persistent link: https://www.econbiz.de/10004457818
Saved in:
7
Retail management
Cox, Roger
;
Brittain, Paul
-
2003
-
4. ed., [Nachdr.]
Persistent link: https://www.econbiz.de/10004662136
Saved in:
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