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~person:"Bredikhina, Nataliya"
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Bredikhina, Nataliya
Budzinski, Oliver
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Journal of sport management : the official journal of the North American Society of Sport Management
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Remapping the sport brandscape : a structured review and future direction for sport brand research
Baker, Bradley J.
;
Kunkel, Thilo
;
Doyle, Jason P.
;
Su, Yiran
- In:
Journal of sport management : the official journal of …
36
(
2022
)
3
,
pp. 251-264
Persistent link: https://www.econbiz.de/10013255808
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