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~person:"Brennan, Ross"
~person:"Pepels, Werner"
~subject:"Business-to-business marketing"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz in Zeitschrift"
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Brennan, Ross
Pepels, Werner
Naudé, Peter
21
Svensson, Göran
21
Henneberg, Stephan
18
Lindgreen, Adam
17
Kowalkowski, Christian
16
Johnston, Wesley J.
15
Keränen, Joona
14
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Ulaga, Wolfgang
14
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12
Terho, Harri
12
Agnihotri, Raj
11
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11
Rangarajan, Deva
11
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10
Lilien, Gary L.
10
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9
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9
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9
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9
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8
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8
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Høgevold, Nils M.
8
Kleinaltenkamp, Michael
8
La Rocca, Antonella
8
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8
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8
Parvinen, Petri
8
Rodríguez, Rocío
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Zolkiewski, Judy
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Journal of customer behaviour
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of financial services marketing : JFSM
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
5
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1
Trust in cross-cultural b2b financial service relationships : the role of shared values
Houjeir, Roudaina
;
Brennan, Ross
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
2
,
pp. 90-102
Persistent link: https://www.econbiz.de/10011537492
Saved in:
2
Improving relevance in B2B research : analysis and recommendations
Brennan, Ross
;
Tzempelikos, Nektarios
;
Wilson, Jonathan
- In:
The journal of business & industrial marketing
29
(
2014
)
7/8
,
pp. 601-609
Persistent link: https://www.econbiz.de/10010422023
Saved in:
3
The structuration of relational space : implications for firm and regional competitiveness
Nicholson, John
;
Tsagdis, Dimitrios
;
Brennan, Ross
- In:
Industrial marketing management : the international …
42
(
2013
)
3
,
pp. 372-381
Persistent link: https://www.econbiz.de/10009766117
Saved in:
4
The use of social media in B2B marketing and branding : an exploratory study
Brennan, Ross
;
Croft, Robin
- In:
Journal of customer behaviour
11
(
2012
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009664034
Saved in:
5
The industrial/consumer dichotomy in marketing : can formal taxonomic thinking help?
Brennan, Ross
- In:
Journal of customer behaviour
11
(
2012
)
4
,
pp. 311-323
Persistent link: https://www.econbiz.de/10009722614
Saved in:
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