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~person:"Bronnenberg, Bart J."
~person:"Liegey, Paul R."
~subject:"Konsumentenverhalten"
~subject:"United States"
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United States
Home video product
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USA
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Videogerät
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1997
1
Advertising effects
1
Consumer behaviour
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Consumer price index
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Digital broadcast
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Digitaler Rundfunk
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Bronnenberg, Bart J.
Liegey, Paul R.
Gowrisankaran, Gautam
5
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Ioannou, Ioannis
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Do digital video recorders influence sales?
Bronnenberg, Bart J.
;
Dubé, Jean-Pierre
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 998-1010
Persistent link: https://www.econbiz.de/10008796601
Saved in:
2
Adjusting VCR prices for quality change : a study using hedonic methods
Liegey, Paul R.
;
Shepler, Nicole
- In:
Monthly labor review : MLR
122
(
1999
)
9
,
pp. 22-37
Persistent link: https://www.econbiz.de/10001448058
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